Mobile Friendliness & Responsive Web Design
Mobile devices are responsible for more than half of all web traffic, and mobile friendliness is a major search engine ranking factor. Responsive design ensures your site is accessible on all devices, and it does so without the need to build out a separate mobile-friendly site.
Content is king for SEO, but it has to be done right. That means prioritizing readability in site design and fonts so that search engines (and everyone who accesses your page) can easily figure out exactly what it is that you’re trying to say.
Site Architecture and Navigation
Intuitive site navigation is a cornerstone of good SEO. Search engines pay a lot of attention to how your site is structured, with high expectations for ease-of-use and an overall strong user experience.
Accessibility & Crawling
Your website should be as easy as possible for search engines to access and crawl. Links, content, alt tags, and URL structures all play into this, and need to be optimized with search engines in mind.
Responsive Web Design
Better web design means a better user experience and more opportunities for key conversions. And it all starts with responsivity.